TRAI set 12-minutes upper cap on the advertisement

(Siasat News)Telecom Regulatory of India, the broadcasting regulator proposes a 12-minute cap on the advertisements every hour.

They decided this after getting complaints about the growing number of commercials.

It stated “No broadcaster shall, in its broadcast of a programme, carry advertisements exceeding 12 minutes in a clock hour.”

TRAI said it acted after wide consultations with all stakeholders.

—-Siasat News