Mumbai, August 09: It was a night of bling, glitter, glamour and extravagance to celebrate the stupendous success of fifteen glorious years of branded Jewellery in India by the pioneers – Gitanjali Group. The evening saw a glamorous mix from the world of fashion and Bollywood with the likes of Bollywood superstars like Salman Khan, Bipasha Basu, Neil Nitin Mukesh, Celina Jaitely, Dino Morea and a host of others walking the ramp for celebrated designers like Neeta Lulla, Rocky S and Vikram Phadnis.
The highlight of the evening was the introduction of IIFA BLING with Gitanjali creating a line of Jewelry and Watches. This line will be labeled ‘BOLLYWOOD JEWELS’ for IIFA.
Creativity was at its peak with the crew of Shiamak Davar setting the stage on fire. Cricketing heroes took over the fashion world and it was a delight to see Viraat Kohli, Manish Pandey & Pravin Kumar walk the ramp. Models sashayed down the ramp displaying magnificent pieces which enthralled the crowd. It was a night of glitter, bling and extravagance.
Speaking on the occasion, Mr. Mehul Choksi, Chairman and MD, ”It gives me immense pride to state that the branded jewellery in India has successfully completed 15 years and that the Gitanjali Group have been the pioneers. Gili set an example 15 years ago and revolutionized the entire concept of branded jewellery. This success has been possible due to a lot of perseverance, hard work and team effort. Tonight’s evening is a tribute to my fraternity without whom this would not have been possible”
Glamour met Style this evening where Bollywood celebrities like Bipasha Basu, Neil Nitin Mukesh, Raima Sen, Celina Jaitley, Sameera Reddy, Aftab Shivdasani, and Tulip Joshi along with others walked amongst the high priests of style and luxury.
It was an evening to look out for your favourite stars celebrating fifteen stunning years of branded jewellery and made it a memorable event for everybody present to raise a toast to the pioneers in this field!
—Agencies