Paytm, Jugnoo collaborate to help Delhi embrace Odd-Even formula

New Delhi : With the national capital all geared up for the Odd-Even rule, Jugnoo, the auto-rickshaw aggregator has joined hands with Paytm to bring respite to the citizens of Delhi.

Jugnoo embarks exciting offer of 100 percent cash back on its first ride followed by offers on subsequent rides for transactions done using Paytm Wallet. The aim of the campaign is to make it easier for the “aam aadmi” to comply the rule.

In addition, Jugnoo, having been present in the capital for four months now, goes on to increase its already existing fleet of around 1500 drivers to ensure consistent supply to the citizens. Both players will augment each other’s efforts to mutually build a strong supply to keep up with the expected increase in demand.

“Given that Delhi’s pollution has gone up 7-fold in just a few months, we hope that such measures play a vital role in curbing these levels. While the common man’s daily activities get immensely affected with the Odd-Even mandate, our aim is to make it easier for them to accept this rule with minimum impact on their day to day lives,” said Samar Singla, the CEO and founder of Jugnoo.

“Operationally, Jugnoo is also concentrating its supply at all major metro stations to provide last mile connectivity to the commuters. “Metro is the backbone of Delhi’s transport infrastructure, however getting to or from the metro station is still an area which is hugely unorganized,” added Samar.

Sr. Vice President, Paytm, Kiran Vasireddy, said: “Paytm’s strategic association with Jugnoo will motivate the commuters to leave their private vehicles and opt for alternatives.”

“This initiative has the potential to reduce the pollution levels and congestion on Delhi roads and we are hoping that our synergy brings comfort to the commuters thereby increasing the utilization of public transport,” added Kiran.

Jugnoo, while already providing the cheapest means of local commute all over, looks at this as an opportunity to encourage commuters to contribute to the initiative by making adjustment for them in an economical and convenient manner.

Paytm backed Jugnoo has scaled to around 24k daily transactions in an year and has established strong presence in 22 cities of India aiming for further pan-India expansion. Even with the recent development of Uber withdrawing auto-services, Jugnoo has been able to sustain this domain and continues to build more on its on-demand platform. (ANI)