New Delhi: Italian super sports car maker Lamborghini expects India to be among its top 15 global markets in five years once it introduces its upcoming SUV Urus. The company, which today launched the Huracan special edition Avio in India, with price starting at Rs 3.71 crore (ex-showroom), is looking at growing its sales in India in double digits this year. “The Indian market is very small for us right now, at about 30 units a year now. But we know strong potential of this market, specially how the demand for SUVs has been growing,” Automobili Lamborghini General Manager Asia Pacific Andrea Baldini told PTI here.
Globally, once the super sports SUV hits the market, the company expects to double its sales from around 3,500 units estimated this year, he added. “In India we can expect our sales to increase three or four times. I wouldn’t be surprised if India becomes among the top 15 global markets for Lamborghini in 5 years,” Baldini said. India is currently towards the bottom in around 40 markets that Lamborghini is present globally. The company expects to start selling the production version of its concept SUV Lamborghini Urus from 2018 globally. Explaining the reasons for Lamborghini’s bullish outlook on India, he said the customer profile is changing here.
PTI