Hyderabad, October 22: IDEA Cellular has launched online reality show — Idea Language Champion (on www.idealanguage.co.in), to demonstrate that networking on the internet can also help millions of people communicate with those speaking a different language, without actually knowing the language.
Idea Language Quest comprises of a range of online tasks and quizzes in different languages which participants would need to solve at every step of the game. The contest allows users to gather information from their network of friends, using various social media platforms like Facebook and Twitter.
Through the various levels of the online contest, participants will get a virtual tour of different states of India where they would come across questions and situations to communicate in different languages.
Each stage presents a situation based task in a particular state.
Short-listed candidates will then get a chance to establish their candidature for the four finalists in phase II of the competition.
For this, they need to upload a video projecting ‘Why should he/she be chosen the Idea Language Champion?’ with few sentences in his/her mother tongue.
The show will then be taken to the real world where the four finalists will be sent out to four different locations in the country giving them an opportunity to demonstrate how they can overcome language barriers while communicating with others who speak a different language.
Finalists will get to network and update with over 1 lakh members on the Idea Fan Page on Facebook and other social networking platforms, besides their own community on these sites.
The most ‘Liked’ and ‘Supported’ candidate, from this five day on-ground quest will be crowned the winner of the Idea Language Quest. The winner will walk away with the grand prize of free return air tickets and hotel stay for 3N/4D for two people in Bangkok.
–Agencies