Dubai, September 10: “What is the best hotel for beach access in Dubai?”
This is just one question asked by users of Google Ejabat, an Arabic-language question and answer service launched by the search engine giant.
Only one per cent of Internet content is in Arabic and the new user-generated service has been set up as a forum for catering to individuals in the region.
“In our effort to understand the needs of the market we found out that Arabic users ask Google a tremendous number of questions every day however a lot of these remain unanswered due to the lack of Arabic content online,” said Wael Ghonim, regional product and marketing manager-MENA.
“We recognise that users are the best at answering each other’s questions within a community and this product is the perfect way to be able to share and contribute information,” he added.
An English language version of Google Ejabat, called Google Answers, will be released soon.
–Agencies