Lucknow, February 18: Direct-to-Home company Dishtv is all set to launch 30 individual channels in High Definition.
With as many as 30 channels offered in high definition, the Indian TV viewership is primed to reach the next level of digital entertainment.
Dishtv now has an enhanced product portfolio of 267 channels in standard definition and 30 channels in high definition, which is substantially higher than any competing DTH operator in both HD as well as SD transmission.
Speaking on the occasion, Mr Gurpreet Singh, Sr V P Sales, Dishtv India today said ”With 30 high definition channels, Dishtv will be able to put forward a significant differentiated offering to its subscribers. We have the largest HD channels portfolio giving us a significant competitive advantage and quantum leap over competition.” ”We expect this to translate into significant gains in terms of market share, ARPU as well as total revenue for the company. The addition of ESPN feed on our HD format will immensely enrich the experience of cricket fans as they get ready for the most eagerly anticipated sporting event this year,” he added.
Dishtv will offer all cricket fans the highly anticipated ICC World cup 2011 on high definition, which offers viewers a near stadium experience.
Dish truHD will be offered at a price of Rs 2390 which will include one month’s Platinum subscription and all 30 HD Channels.
Alternatively, Dish truHD packs will be available in two variants-Base pack of 15 channels @ Rs 125/- per month and ALa Carte of 15 channels @ Rs 100/- per month, Dish truHd will also showcase the World Cup and the French Open through a special pack @ Rs 150/- for the both tournaments.
-Agencies