Mumbai, September 12: Aamir Khan, the perfectionist is found busy doing some kind of experiment all the time. And this time it’s nothing new as the fabulous actor is busy with an ad which is the only ad of its kind.
The advertisement that has the concept of lyricist Prasoon Joshi along with Ashish Chakravarty, has been shot by the camera men Abhijit Choudhary for the ‘Coca-Cola Open Happiness’ communication idea.
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Aamir stated, “It is a very out and out concept as my features have been mechanized as an animated character by the help of special effects. I’ve been given robotic looks that have really turned out to be wonderful in the film and I hope that my fans will like me in this new animated incarnation.”
The ad consists of two girls searching for their friend (Aamir) who is so engaged in playing video games that he has become a part of the animated world.
But when the girls open a bottle of the Coca Cola, Aamir starts to lose his focus from the game and is lured to quit the game.
The interesting ad ends with Aamir’s rival in the game coming out of the screen and stepping into the real world to taste the drink.
—Agencies