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Senior Investment Counselor

Job Description

Business Unit Retail Liabilities
The key priorities for the Retail Bank are acquisition of new customers, ensuring we become the Primary Bank by meeting the financial needs of our customers, growing CASA & Retail Deposits and increasing cross-sell of all products offered by the Bank.

Job Purpose:
The Investment Counselor (IC) is responsible for facilitating the growth of investments business . He is a subject matter expert responsible for deepening the clients portfolios through regular portfolio reviews.

The IC would drive the P& L for investments ( and trading accounts ) for the bank .

He / She is the mentor for all the SRMs / RMs / PBs and other channels for investments for the cluster ( or group of clusters ) and shall work on imbibing investments into their DNA .

The IC is expected to perform all his functions within the regulatory and compliance guidelines.

Principal Accountabilities of the Role:-

1.Business Targets

AUM growth
Acquisition of C3 wealth NTWs
Revenue- investment & brokerage
ISA- New to wealth clients on mapped CASA base
SIP growth

2.Improve wealth business

Owns the training & development of all the resources in the region on all wealth related products & processes.
Formulates development of branch-wise wealth sales plans encompassing prospecting activities for acquisition & product pipelines on existing base
Track up-sell of wealth products on existing wealth base, with the help of BH & CH
Track cross-sell of wealth products on existing CASA & BB base with the help of BH & CH
Tracks delivery of counseling activities on existing wealth base
Track delivery of relationship management activities on existing wealth base
Ensure timely dissemination of information such as focus products & asset class views
Conducts branch visits to ensure that WM processes are adhered to
Conducts regular con-calls to train the team on new products
Mentor & groom SRMs/RMs/ PBs & handhold new employees in the system
Conduct joint business calls with CHs, BHs & SRMs/ RMS/PBs
Drive collaborative initiatives for acquisition of wealth clients
Track the business numbers on a regular basis
Schedule & update the Branch Banking Zonal head on achievement of business targets

3.Improve penetration / Minimise exodus of clients

The Investment Counselor
owns the portfolios of a region and shall counsel the clients on financial planning and proper portfolio allocation across asset classes.
Needs to be right to the clients portfolio. This should lead to client satisfaction .
Needs to meet all C4 + clients ( AUM >=25 lakhs ) once six months and shall assist the client with targeted portfolio actions .
shall jointly visit the client (part ownership) and the cunselor needs to influence both the Client and the RM to maintain a portfolio level approach rather than transactional approach , in the event minimizing churn .
He shall need to make 40 -45 physical client meetings a month to perform detailed portfolio reviews .
He is the second line of defence and shall questionable on every transaction done to a clients portfolio

Salary: Not Disclosed by Recruiter
Industry: Banking / Financial Services / Broking
Functional Area: Financial Services , Banking , Investments , Insurance
Role Category:Mutual Funds/Fund Management/Asset Management
Role:Sales Executive/Investment Advisor

Casa Retail Liabilities
Branch Banking
Relationship Management
Cross Selling
Financial Planning
Investment Counselor
Wealth Management

Desired Candidate Profile
UG: Any Graduate – Any Specialization
PG:Any Postgraduate – Any Specialization, Post Graduation Not Required
Doctorate:Doctorate Not Required


Educational Qualification

Graduate /Post Graduate degree

Relevant Experience

12 years of banking experience
Preferably been in sales / advisory on wealth management

Personal Characteristics & Behaviors

Ability to lead / motivate a team
Good relationship management skills
Networking / Collaboration skills

Company Profile:
Ing Vysya Bank Ltd.
Established in 1985, the Kotak Mahindra Group is one of India’s leading financial services conglomerates. In February 2003, Kotak Mahindra Finance Ltd. (KMFL), the Group’s flagship company, received a banking license from the Reserve Bank of India (RBI). With this, KMFL became the first non-banking finance company in India to become a bank – Kotak Mahindra Bank Limited. The consolidated balance sheet of Kotak Mahindra Group is over 1 lakh crore and the consolidated net worth of the Group stands at 13,943 crore (approx US$ 2.6 billion) as on September 30, 2012. The Group offers a wide range of financial services that encompass every sphere of life. From commercial banking, to stock broking, mutual funds, life insurance and investment banking, the Group caters to the diverse financial needs of individuals and the corporate sector. The Group has a wide distribution network through branches and franchisees across India, and international offices in London, New York, California, Dubai, Abu Dhabi, Bahrain, Mauritius and Singapore. For more information, please visit the company’s website at

View Contact Details:
Recruiter Name:HR