Job Summary: This role would require the person to develop content for brands across lifestyle, health, education, events and celebrities, etc. The person will be working on various kinds of content including Social Media posts (Facebook/ Twitter/ LinkedIn), Blogs, Infographics, Emailers, etc. He/she will also need to come up with creative Social Media campaigns for brand building and audience engagement. Working with a young and dynamic team of marketers, creative designers and technology team, the role offers a great learning opportunity in brand building and value creation for businesses across the industry sectors.
Create daily content for multiple social media platform, Ads, Infographics, Emailers, Blogs for the allotted clients
Research about the client to understand their consumers, competition and strategize content accordingly
Ideate on Social Media campaigns & create content for the execution of such campaigns
Use Social Media Analytics tools to understand the impact of content marketing in Customer engagement and change plans accordingly.
Communicate with clients on the service expectations and work on their feedback on content delivery
Knowledge/ Skill Set Required:
Outstanding written and verbal communication skills
Creativity and ability to think of new ideas
Understanding of Social Media Platforms Facebook, Twitter, Youtube, Pinterest, LinkedIn, etc
Understanding of Marketing Communication & Branding
Educational Qualification: Graduation in Literature/ Marketing Communications/ Mass Media/ Journalism/ etc or other relevant fields.
Work Experience: No specific requirement but relevant work experience in Marketing Agencies/ Content Writing/ etc will be preferred.
Salary: Not Disclosed by Recruiter
Industry:Internet / Ecommerce
Functional Area:Journalism , Editing , Content
Role Category:Content Development
Marketing Events Brand Building Campaigns Social Media Content Writing content online marketing content developer content writer infographics bolgs Creative Designing analyst branding Copy Writing copywriter
Desired Candidate Profile:
UG: Other Graduate, B.A – Communication, English, Journalism
PG:M.A – Any Specialization, Journalism, Political Science, PR/ Advertising, Psychology, Sociology
Doctorate:Doctorate Not Required
Please refer to the Job description above
Gen Y Medium
GenY Medium is in the business of managing perceptions of brands – online. Our team combines the three essential skills to excel at social media marketing:
1. Consumer understanding, 2. Content Marketing and 3. Technology expertise
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/